The university wordmark is the cornerstone of the Iowa State University brand. It is critical that the wordmark be used in a clear and consistent manner on all applications. The university wordmark must be used on all apparel or promotional items. Below are the approved orientations of the wordmark. Trademark and registered trademark usage information also can be found in the TM and  ®  Guidelines section below.

Ad Specialty Application Example:

Athletic Mark Usage: Mascot Logo

Athletic Mark Usage: I-State Logo