Iowa State University
Brand Standards for Promotional Items
General Categories

University College, Department, Unit

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Athletic Event

If your event is being held in conjunction with an Iowa State athletic event, this is your category. Go Cyclones!

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Internal Faculty/Staff or Student Event

Giveaways for retirement parties, recognition ceremonies, or student career days are included in this category.

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Giveaway for Faculty/Staff, Donor, Supporter, Fundraising

This is your category if your branded merchandise is to be given to faculty, staff, donors or friends of the university; or to raise funds or support for a certain cause.

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Special Event, Opening, Major Celebration, or Anniversary

If your project is for a celebration or event, such as a dedication of a new building, college anniversary, art installation, symposium, conference, etc., it is included in this category.

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Employee Apparel

Any article of clothing for employees, such as shirts, hats, jackets, etc., is included in this category. Everyone wants to look good at the office!

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Prospective Students Giveaway

If you will be giving your branded merchandise to a prospective Iowa State student, this is your category.

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Current Students Giveaway

Merchandise handed out to students currently attending Iowa State University is included in this category.

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Summer/Short-term Academic Program Giveaway

Branded merchandise items for a summer continuing education course or short-term academic program are included here.

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